Is Airbnb a Distribution or Hospitality Company? | Travel Research – Industry Events – PhoCusWright Conference

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With the majority of travelers not even considering private accommodation for leisure travel and the clear preference for hotel-like services, expect Airbnb and private accommodation providers to introduce only more services and programs (loyalty, anyone?) aimed at improving the guest experience – or enabling hosts to deliver those services. Hotels should pay no mind to the superficial comparisons with Airbnb around room volume or valuation. But they should pour over every detail when it comes to hospitality and the guest experience, or Airbnb and its growing legion of hosts may just redefine it for them.