Source: www.slideshare.net
The way people clicks on Google search results has changed over time due to the fact that there are more search elements that impact how users view and click, such as:
*Knowledge Graph – answers to fact based searches
*Carousel – a strip of images at the top along with ratings
*Local Listings – grouped together from 2 to 7 listings
*Organic and sponsored listings – traditional Google search listings
Download the study at: http://pages.mediative.com/SERP-Research
Source: www.slideshare.net
The way people clicks on Google search results has changed over time due to the fact that there are more search elements that impact how users view and click, such as:
*Knowledge Graph – answers to fact based searches
*Carousel – a strip of images at the top along with ratings
*Local Listings – grouped together from 2 to 7 listings
*Organic and sponsored listings – traditional Google search listings
Download the study at: http://pages.mediative.com/SERP-Research
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