The holy grail of smart business decisions is a single view of the customer, from a single source of truth. Learn how to do that with Google Analytics!
Francesco Canzoniere’s insight:
Here’s a run-down of what this epic article we’ll cover:
+ Universal Analytics: Why don’t you love it more?
+ Universal Analytics: Why does your business need it?
+ Universal Analytics: What the heck is it?
+ Universal Analytics: Talk techie to me!
+ Universal Analytics: T1: User-ID Override!
+ Universal Analytics: T2: Dimension Widening!
+ Universal Analytics: T3: Measurement Protocol!
+ Universal Analytics: T4: Bonus Features!
+ Universal Analytics: Helpful Deep Dives!
+ Closing Thoughts.
+ Universal Analytics: Why does your business need it?
+ Universal Analytics: What the heck is it?
+ Universal Analytics: Talk techie to me!
+ Universal Analytics: T1: User-ID Override!
+ Universal Analytics: T2: Dimension Widening!
+ Universal Analytics: T3: Measurement Protocol!
+ Universal Analytics: T4: Bonus Features!
+ Universal Analytics: Helpful Deep Dives!
+ Closing Thoughts.