With so many metrics for content marketing and even more tools to measure them, how do you know what to do? This framework covers eight types of metrics. It’s broken down by channel, so you can get specific examples of each metric.
Source: contentmarketinginstitute.com
The author has created a framework that covers eight types of possible metrics. Keep in mind that not all of these metrics apply to all types of content. The framework is broken down by channel, so you can get specific examples of each metric.