Study: How Millennials Travel Differently Compared to Generation X and Mature Travelers

In 2014, Hipmunk launched its annual Millennial Travel Habits Study to uncover how millennials travel differently than their generation X and mature traveler counterparts. What we found was enlightening, informative and oftentimes humorous. Did you ever expect a millennial to be willing to stand for the duration of a flight to save a few bucks? Neither did we. Once again,…

Source: blog.hipmunk.com

The main conclusions of the study seem to fall in line with prevailing Millennial traits. Technology and design focused products and services resonate well with the younger generation, provided they’re cost effective and efficient.

Post your thoughts